Find Out Your Why

Why are you doing what you’re doing?

Reflecting on this single most important question that you need to ask yourself and answer before starting your own business, I talk about:
– why it’s the right question to ask but it’s often done incorrectly
– measuring your purpose against Maslow’s Hierarchy of Needs
– the style of management that allows employees to rise up on Maslow’s pyramid
– why the “why” question is tough to answer but imperative to getting to where you want to go in life and business
– different sets of circumstances that influence the answer to your “why”
– my own personal “why”
– the importance of relating why you’re doing a specific task to why it matters
– unpacking your own life to find your “whys”
– finding a tangible purpose and something to work towards

Mentioned in This Episode:
Entrepreneurs Online Interview with Tom Myers:

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